Maximising Profits in Social Housing with Dillon Dhanecha

Last updated: 13 Aug 2024

Meet Dillon Dhanecha

Dillon Dhanecha’s inspiring journey, from his family's refugee background to becoming a social millionaire and spiritual mentor, provides a rich foundation for his expertise in social housing. His story is nothing short of extraordinary. Inspired by the family that took his parents in as refugees in 1972, Dillon has dedicated his career to social housing. His work spans from housing homeless young people to focusing on asylum seekers and refugees. Dillon's journey from six-figure debt to becoming a self-made social millionaire is a testament to his resilience and commitment. His achievements as a trader, entrepreneur, and philanthropist have been widely recognised, featuring in prominent media outlets like the Independent, BBC Breakfast, and Forbes. 

"Income can be peaceful, it can be easy to negotiate, and it can be sustainable." 

This perspective is at the heart of his approach to social housing investment. Dillon's philosophy revolves around the triple bottom line of income, impact, and influence. This holistic approach not only ensures financial success but also prioritises social responsibility and positive influence within the community. 

Another significant insight from Dillon highlights his broader perspective on wealth: "Income is important, but true wealth comes from the impact you create and the influence you hold." This quote encapsulates the essence of his strategy, where financial success is intertwined with social impact and community leadership.

Maximising Profits in Social Housing with Dillon Dhanecha
Maximising Profits in Social Housing with Dillon Dhanecha
Maximising Profits in Social Housing with Dillon Dhanecha
Maximising Profits in Social Housing with Dillon Dhanecha

‘Social housing strategy matrix’

Dillon introduced the social housing strategy matrix, a comprehensive framework to navigate the complexities of social housing investment.

Three make-or-break mistakes to avoid:

  1. Failing to build long-term partnerships: Establishing sustainable relationships with providers is crucial.

  2. Underestimating risks: Proper risk management strategies are essential to protect investments.

  3. Neglecting market trends: Staying updated with market dynamics helps in making informed decisions.

Key concepts and strategies

De-risking investments: Dillon emphasised the importance of strategies that minimise risks while maximising returns. This includes thorough market research, legal safeguards, and strategic partnerships.

Building long-term partnerships: establishing and maintaining strong relationships with local councils, housing associations, and non-governmental organisations (NGOs) ensures a steady flow of opportunities and support.

Focus on income, impact, and influence: Dillon's triple bottom line approach ensures that investments not only yield financial returns but also create meaningful social impact and influence positive change in the community.

De-Risking social housing investments

Dillon underscored the importance of de-risking investments in social housing. This involves:

  • Thorough market research: understanding the specific needs and trends within the social housing market is crucial. This includes knowing which demographics are in most need of housing and what types of properties are in demand.

  • Legal safeguards: ensuring all contracts are airtight and comply with local regulations. This includes having clear terms for maintenance responsibilities and rent guarantees.

  • Strategic partnerships: forming alliances with reliable partners such as local councils, housing associations, and reputable charities. These partnerships can provide stability and a steady stream of tenants.

Long-term partnership building

Building long-term partnerships is essential for sustainable success in social housing. Dillon highlighted:

  • Establishing trust: working closely with local councils and housing associations to understand their needs and how you can meet them. This builds trust and ensures a steady flow of tenants.

  • Ongoing communication: regularly updating partners on the status of properties and tenants. This keeps all parties informed and helps quickly resolve any issues.

  • Mutual benefits: ensuring that partnerships are mutually beneficial. This means that all parties, including the property owner, the housing association, and the tenants, gain value from the arrangement.

Maximising opportunities (2024-2026)

Dillon identified key opportunities in the social housing sector over the next few years:

  • Refugee and asylum seeker housing: the ongoing global conflicts and political instability will likely increase the demand for refugee housing. Property investors can play a crucial role in providing safe and secure housing for these vulnerable populations.

  • Youth-supported living: there is a growing need for supported living arrangements for young people, particularly those transitioning out of care. These arrangements provide stability and support during a critical period in their lives.

  • Custom-built housing projects: working directly with councils and housing associations to develop properties tailored to their specific needs can be highly profitable. These projects often come with long-term leases and guaranteed rent, providing a stable income stream for investors.

Summary and recommendations

In summary, Dillon Dhanecha's insights provide a valuable blueprint for anyone interested in social housing investment. His emphasis on strategic planning, risk management, and building long-term partnerships is crucial for success in this sector. Here are the key recommendations:

  • Educate yourself: attend masterclasses and workshops to gain in-depth knowledge and practical skills.

  • Network strategically: build relationships with key stakeholders in the social housing sector.

  • Focus on the triple bottom line: ensure your investments generate income, create social impact, and influence positive change.

For those looking to delve deeper into the world of social housing, Dillon offers a masterclass where he further elaborates on the SOCIAL framework, covering essential steps to get started, strategic planning, and execution.

Closing thoughts

Dillon concluded with a powerful message: "Follow the silent call of your heart, for it will never lead you astray." In the context of social housing, this means embracing the challenges and complexities with a genuine desire to make a positive impact. By focusing on the triple bottom line of income, impact, and influence, property investors can find not only financial success but also fulfilment and purpose in their work.

By focusing on education, strategic networking, and the triple bottom line, you can navigate the complexities of social housing and maximise your profits while making a positive impact.

Deal Finder’s Corner is your weekly property talk show, proudly brought to you by Property Filter. Our mission is to equip you with the best resources by inviting expert guests to share the most up-to-date and effective strategies, tactics, and insights for finding and securing property deals across the UK.

Sign up below to our exclusive newsletter to stay ahead in property investment and not miss a beat.

Sign up below to our exclusive newsletter to stay ahead in property investment and not miss a beat.