1. The Power of Reciprocity

One of Shane’s key lessons is the law of reciprocity—helping others without expecting immediate returns. The more value you provide to others, the more opportunities come your way. In networking, being generous with your time, advice, and connections creates long-term relationships that lead to future deals and business growth.

"I realised very quickly that if I was just to focus on helping others to get what they want—whether that was a bit of my time, some knowledge, or some advice—then I would start to see opportunities come back my way." 

2. Mastering the Right Mindset

Many people approach networking with the wrong mindset, expecting instant results. Shane explains that networking is about playing the long game. You might meet someone today and not do business with them for a year, but strong relationships pay off over time.

To make networking work for you:

• Approach it with a long-term view.

• Focus on building genuine relationships.

• Look for ways to help others first.

"Networking isn’t about turning up and handing out business cards to everyone in the room. It’s about forming real relationships that will lead to opportunities down the line." 

3. Overcoming the Fear of Networking

Feeling nervous about attending networking events alone? Shane suggests looking for other solo attendees and starting a conversation. This helps break the ice and makes it easier to connect. He also recommends scanning the room for open groups and politely joining their discussions.

4. Asking Better Questions

Typical networking conversations often revolve around boring, surface-level questions like, “What do you do?” Instead, Shane suggests asking more engaging questions such as:

• What inspired you to get into this business?

• Who would be the perfect person for you to meet at this event?

• What’s something you enjoy outside of work?

5. Making Yourself Memorable

Shane shares a simple but effective tip—remembering and using people’s names. When you address someone by name, it builds rapport and makes you stand out. Additionally, following up after the event strengthens the relationship and increases the chances of future collaborations.

"People love hearing their own name. If you can remember someone’s name and use it in conversation, you instantly create a stronger connection."