Last updated: 2 Oct 2024
In this episode of Deal Finder's Corner, Josh Keegan, a chartered accountant and property entrepreneur, shared essential strategies to help property investors increase profitability and scale their portfolios. Josh has a wealth of experience, having built and sold multiple successful businesses. He’s known for combining financial discipline with entrepreneurial insights, which makes him the perfect guest to guide property investors toward financial independence.
"Success isn’t just about finding good deals; it’s about structuring your property business to generate consistent and long-term profitability."
The purpose of this article is to delve into the practical steps property investors can take to ensure their deals not only make money in the short term but also create lasting value over the years. Josh provided actionable frameworks to increase profitability, manage cash flow, and avoid common mistakes that experienced investors often face.

The importance of measuring financial performance
Josh emphasised that tracking financial performance is crucial for any property investor. He shared the key sentiment: "If you cannot measure it, you cannot improve it." By having clear visibility over your profits and expenses through tools like profit and loss (P&L) reports and cash flow forecasting, you can make informed decisions and avoid hidden losses.
Avoiding the trap of unprofitable deals
One of the critical challenges property investors face is jumping into deals that seem attractive but are not financially sound. Josh warned against the temptation to rush into deals without proper financial analysis, likening it to being "so hungry for deals that you end up eating junk." He stressed that many investors make the mistake of prioritising quantity over quality, leading to portfolios that struggle to generate significant returns.
Josh Keegan’s session was packed with practical advice on scaling property portfolios while maximising profitability. He emphasised the importance of regularly measuring financial performance to enhance profitability, focusing on quality deals rather than chasing quantity, and building a strong team of finance professionals for efficient portfolio management. Additionally, Josh highlighted the need to maintain a clear understanding of cash flow and to avoid overleveraging. For more insights into Josh Keegan’s approach to property investing, you can check out the full episode on YouTube.
Deal Finder's Corner is your weekly property talk show, proudly brought to you by Property Filter. Our mission is to equip you with the best resources by inviting expert guests to share the most up-to-date and effective strategies, tactics, and insights for finding and securing property deals across the UK.



